Goldenwood Property Advisors is a New York real-estate firm focused on representing NYC property owners in selling their investment properties. They are known throughout the city for their top-tier customer service and attention to detail.

The Goal

Blenderbox was involved in a total rebranding along with a website redesign for Goldenwood. Their previous brand didn’t accurately portray the sophistication and level of expertise that their agents have. Moreover, their clients noted that it was difficult to find examples of their current and past sales.

Our Solution

We presented Goldenwood Property Advisors with a modern logo and updated color palette which was adapted to business cards, flyers, and other business collateral. On the web-side, we used Django CMS to showcase their offerings along with an easy to update property inventory.


  • – Branding
  • – Content Strategy
  • – User Experience Design
  • – Visual Design
  • – Django Development

The new homepage features an overview of Goldenwood’s properties. Users can click into them to learn more.

Goldenwood’s new branding system is flexible and provides a strong balance of both modern simplicity and classic dependability.

“Their agents take pride in doing deals in the neighborhoods that they live in and wanted to pay a homepage to ‘Old New York’. We took inspiration from classic typography and iconography that can be found around our city.”

Goldenwood Property Advisors continue to rely on Blenderbox’s digital expertise for real-estate related projects in the future.